The National Republican Congressional Committee (NRCC) recently sent out an email asking GOPers to vote on a slogan for the upcoming 2008 elections.
* Has the Democratic Congress worked for you?
* Right a wrong. Fire a Democrat.
* Think locally. Think Republican.
* Optimism today for a better tomorrow.
* Get back to believing.
Unfortunately, I don't think they got the message from the last round of elections...
Slogans aren't any good unless there is action to back them up. Too many are disappointed because they think our congressional representatives have forgotten the core principles of our party. And sadly, these slogans are more about 'advertising' an election than they are about winning the hearts and minds of voters.
Perhaps the NRCC should take a different approach. Why not try something like this:
'We're sorry. We forgot our core principles. Between now and election day, our votes will once again reflect those core values of lower taxation, limited government, no unnecessary spending, and a belief in the power of the individual. And we promise that, once elected in 2008, we'll maintain these positions, voting accordingly.'
Republicans don't need slogans - they need action consistent with the core principles. Votes in congress will send a much better message than any slogan ever will.